Fluffit Press Kit: Dog Dresses in XXS to 6XL, One Price

Fluffit is a premium pet-fashion brand creating romantic occasion dresses for dogs in eleven sizes, XXS to 6XL. Every style is the same price at every size.

The one-line version

Fluffit makes romantic dog dresses in eleven sizes, XXS to 6XL, using chest-first sizing and one-price-at-every-size.

Why Fluffit exists

Beautiful pet fashion is often designed around smaller dogs. Fluffit was created to make that same sense of occasion available to larger and fluffier dogs too, without treating size inclusivity like a separate category.

Founder Jenny Li started Fluffit after struggling to find fashion-forward dresses that fit her own dog. Every style is fit-tested on real dogs before it earns a place in the collection.

Facts for press

Size range: eleven sizes, XXS to 6XL.
Chest girth covered: 11.8 in to 37 in (30 cm to 94 cm).
One price at every size: the price of a style does not increase for larger sizes.
Current dress prices: $45 to $60.
Sizing method: chest girth, measured at the widest point just behind the front legs. Breed and weight are useful references, but the chest measurement decides the fit.
Free size finder: the on-site fit tool turns a chest measurement into a recommended size and can account for coat thickness, neck fit and pull-on construction.
Breed reference table: 70+ breeds mapped to approximate chest measurements and Fluffit sizes at thefluffit.com/pages/size-guide.
Made: handmade.
Ships: United States and Canada. Orders are packed within 2 to 3 business days. US Standard shipping (USPS Ground Advantage) from $6.95, arriving in 4 to 8 business days, free at $100+. US Priority (USPS Priority Mail) from $12.95, arriving in 4 to 6 business days.
Returns and size exchanges: 30 days for eligible unworn items with tags attached.

Sample sizing references

Golden retriever: usually 3XL to 6XL.
Labrador retriever: usually 3XL to 6XL.
Siberian husky: usually XXL to 5XL.
Samoyed: usually XXL to 5XL.
German shepherd: usually 4XL to 6XL. Some large males measure over 37 in, beyond our current range.

These are reference ranges, not guarantees. Dogs of the same breed can be two or three sizes apart, so the chest measurement is the primary fit input. Full table: What Size Dog Dress Fits Your Breed.

Meet the fit model

Ice Bear is a 40 lb Samoyed with a 25.5 in chest. She wears a 3XL in Tulle Society. She is one of Fluffit's real fit references for larger and thick-coated dogs.

Editorial images

These high-resolution images are cleared for editorial use. Please credit Fluffit and link to thefluffit.com. Click any image for the full-size file.